Animal Crossing: New Horizons activation for Cracker Barrel.
Cracker Barrel lovers value gathering together to connect over a comforting meal. Since connection and comfort were sorely lacking during the pandemic, we brought Cracker Barrel to our lovers’ homes via ACNH. Players could visit our made-from-scratch island with friends around the world, giving them a new way to connect over our (virtual) food.
GCD: Shelby Georgis
CDs: Jimmy Dietzen & Josh Mizrachi
Copy: Bryan Miguel